fb tracking pixel BMW Motorrad Events for 2026 | BMW Motorrad Chester

BMW Motorrad Events for 2026

Events Calendar

We're delighted to bring you news of forthcoming BMW Motorrad Events for 2026. 

Here's a quick look at the calendar. Further information will be released in the lead up for each event with details of the event timings and what's on. You'll also have the opportunity to register your attendance and book a test ride.

What to stay in the loop? Just follow us on our social channels or subscribe to our newsletter and we'll keep you informed every step of the way. We look forward to welcoming you to the showroom again in 2026!

International Women's Day - Road Safety Event image

Sunday 8th March

International Women's Day - Road Safety Event

Join us for an informative and fun day running from 10am - 2pm at our Aftersales Centre. 

More information coming soon!

New Rider Event image

Saturday 14 March

New Rider Event

Just passed your motorcycle test and wondering what comes next? On Saturday 14 March, we’re hosting a dedicated New Rider Event, created especially for riders who are new to motorcycling, recently passed their test, and are now searching for their first “big” bike.

If you passed your full motorcycle test within the last six months you could also quality for a £500 towards a new BMW motorcycle.

This is a relaxed, friendly day designed to answer questions, build confidence, and help you find the BMW Motorrad that fits you.  Our Team can guide you through the range, explain details of our New Rider Scheme and arrange a Test Ride to help you decide on your perfect BMW.

International Ladies Ride Out Event image

Saturday 2nd May

International Ladies Ride Out Event

Join us as we celebrate International Ladies Ride Out Day with a special ride for women, hosted by Anna and Sarah from our Sales and Service Team. This scenic ride will take you through the beautiful roads of North Wales, offering a chance to enjoy the journey, meet fellow riders, and soak in the stunning views.

We’ll include a stop for refreshments and cake at Plasglasgym Cafe, because no ride is complete without a proper pit stop. The ride is designed to be relaxed and enjoyable, suitable for riders of all experience levels.

Whether you’re joining solo or with friends, this is the perfect opportunity to celebrate women on two wheels and enjoy a memorable day out. Keep an eye on our website for full ride details and how to join!

The Distinguished Gentleman's Ride image

Sunday 17 May 2025

The Distinguished Gentleman's Ride

A huge thank you to everyone who took part in such a memorable day at the Chester Distinguished Gentleman’s Ride last year.  We totally smashed our target on £6,500 raising a fabulous £9,374 for prostate cancer research and men’s mental health, through the work of Movember.

This year we are delighted to be supporting the Event again, stay posted for more details of the Ride Out coming soon!

Isle of Mann TT image

Monday 25 May to Saturday 6 June 2026

Isle of Mann TT

We are supporting Barry Burrell as he competes in the Isle of Man TT for the second year running. Following his 2025 F 900 R Cup Championship win for Halliwell Jones Motorrad, this marks the next step in his racing career, and we’re proud to continue backing him on one of the world’s most demanding road racing events.

Halliwell Jones Open Day image

July 2026 - Date to be confirmed

Halliwell Jones Open Day

Join us for our annual Summer Event. We'll be celebrating 4 years since first opening the doors of our BMW Motorrad Showroom on Sealand Road, Chester.

The BMW Motorrad Demo Tour will also be in town and you're invited to experience the latest models to join the BMW range. Be quick though, as demo slots are popular and book up really quickly.

This years event will take place at our Aftersales Centre, which provides us with plenty of space for all to join us. We look forward to seeing you then.

Get the latest offers, vehicle launches and more direct