Halliwell Jones BMW is proud to announce the expansion of its sponsorship agreement with Warrington Golf Club, which will help support and grow the ladies’ section at the club. 2024 saw Halliwell Jones BMW's successful investment in the junior section, and now it is turning its attention to encouraging and supporting women to take up the sport.
To mark the launch of this partnership, Aidan Williams, Marketing Manager and Megan Lloyd, Marketing Executive at Halliwell Jones BMW, were joined by current Ladies Captain Edwina, Vice-Captain Barbara, and 2024 past Ladies Captain Sheena.
INVESTMENT PLAN
Warrington Golf Club has steadily increased its ladies’ section to over 100 lady members. Many of the members are new to the game, and this sponsorship agreement will be instrumental in helping to make golf more accessible, enjoyable and inclusive, regardless of experience level.
The sponsorship money will see the introduction of the following initiatives at the club:
- Ladies Into Golf Programme
Aimed at encouraging more women to take up the sport, this programme will be led by the club’s professional coach and funded through sponsorship. With vacancies still available, the club is eager to welcome new members into a supportive and friendly environment.
- Sponsored Competitions
A series of individual and team competitions will be held throughout the year, including the popular themed events—the Bunny Hop and Turkey Trot—adding a fun and festive twist to the competition calendar.
- Fine Nine and Wine
A relaxed and social team event held on Fridays, Fine Nine and Wine has become a cornerstone in helping new members integrate into the club. The 2025 season will introduce an Order of Merit award, funded through sponsorship, to recognise consistent performance in these events.
- 9-Hole Competitions
Catering to newer players and those with health considerations, weekly 9-hole Stableford competitions will continue to offer a competitive but accessible format. Thanks to the new sponsorship, a dedicated trophy will be awarded for this category at the annual Presentation Evening for the first time.
- Rules Evening
In response to member feedback, a special rules evening is planned, featuring insights from a guest with professional tour officiating experience. This initiative aims to increase confidence and knowledge among players by offering a refresher on the latest rule changes.
This exciting new chapter of sponsorship will see Halliwell Jones BMW continue to support and develop golf in the local area.
“We’re proud to continue our partnership with Warrington Golf Club. This sponsorship reflects our commitment to supporting the club and their vision of making golf more accessible for everyone.” Aidan Williams, Group Marketing Manager.
“The ladies’ section is growing in strength and numbers. This support from Halliwell Jones BMW will help us create more opportunities, especially for those just starting out in the game.” 2025 Ladies Captain, Edwina.
Halliwell Jones BMW look forward to seeing this partnership grow, flourish and inspire women for the 2025 season.
